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A Guide to Getting Digital Marketing Certification

According to statistics, the average American goes through twelve career shifts throughout their career years. Working for a single job for the next 40 to 50 years of life is all but a career path in the past. You will find plenty of reasons why people are changing jobs and switching careers more often than in previous years. These reasons include self-fulfillment, increased pay, and job security.

One of the careers that are fast-growing and offering you fulfillment and competitive pay is digital marketing. If you want to learn the trends of digital marketing, you should know that there are many online courses you can find on the web. Getting a certificate no longer requires going back to school because these digital marketing courses are offered to you online.

Having access to online educational resources and tools easily is one of the reasons why anyone can change careers easily. Online programs enable you to learn the trends in digital marketing and pursue just about any career you want. It is only through earning a certificate in digital marketing online that you can save more of your time and money than enrolling in your typical university. Here are some of your best sources of digital marketing certification online.

If you are wondering what makes digital marketing appealing, it would have to be the fact that the said type of business is becoming a trend. For those wanting to learn digital marketing, you should remember that posting stuff on Instagram and Facebook is not the only thing that you will do through this method. If you look at the digital marketing sector, you will learn that it comprises content marketing, mobile marketing, digital analytics, and more. A digital marketing manager can earn an average of $65,488 and get more when they gain commissions and bonuses. You can switch to a digital marketing career with the right certifications. The best part is that you can just get online certification without going to a regular school to learn the trends in digital marketing. Some online certifications even require you only a few months to finish.

Google AdWords Certification: Google has a huge influence in the world of digital marketing, and you can get this certification from them. You can get this certification with the help of introductory and advanced classes. To get certified, you need to pass one fundamental and one advanced assessment from Google. You can gather and learn the trends and information about Google by choosing this certification.

Hootsuite Social Marketing Certificate: This is a free certificate covering all basic concepts for wanting to start a digital marketing career. The only time you will pay is when you will be taking the exam or wish to proceed to more advanced courses. This is the perfect online program to learn the trends in marketing online.

Facebook Blueprint Certification: You can take these courses for free to get this certification from Facebook. There are two major digital marketing certificates in the course, namely Buying Professional and Planning Professional certificates.